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Why Trans Porn Is Hugely Popular Among Hetero Men

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What’s often called “Shemale porn ” is consistently among most popular categories.

Colin Allerton is a numbers guy. As director of business development of porn retail site adultempire.com, he keeps a close eye on what trends upward and what doesn’t. On his radar is something called T-porn, that is, porn featuring pre-operative transgender women, and its most loyal viewers tend to be heterosexual men.

“Years ago we had trans material only listed on the gay website that we run,” Allerton told us a few months back. After conducting an “experiment” and moving trans content onto the straight site, sales shot up by 50%. More recently, he confirmed, “It’s one of our top 10 most popular categories.”

Porn site Evil Angel starting producing trans content back in 1998. “At the time it was about as fringe as you could get in our business, but boy, did it make money,” says Adam Grayson, the site’s chief financial officer. “Over the past two decades it’s become quite normal, but the level of profitability has never changed. These movies are by far the best-selling at Evil Angel, across DVD, web, VOD, television, you name it.”

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